Intex – Bay Area’s Largest Auto Parts Distributor Uses SHIFTMobility

To better target, engage and expand, Intex Auto Parts, the Bay Area’s largest automotive parts distributor, today announced that it has successfully implemented “App With WheelsTM” – the innovative mobile solution for the automotive aftermarket from SHIFTMobility, Inc. Intex is a leading supplier of parts for all types of cars. With the SHIFTMobility flexible and scalable platform, Intex aims to dramatically increase sales efficiency, reduce returns and further optimize delivery time while serving thousands of local dealers and millions of Do-It-For-Me (DIFM) customers with a mobile device.

Intex is rolling out the SHIFTMobility revolutionary mobile application that makes their parts available for purchase over mobile devices while connecting with their thousands of bay area auto repair centers. WithSHIFTMobility Marketing and Analytics, Intex can automatically act on transaction patterns, with customized targeted email or SMS campaigns while increasing outreach with social marketplaces such as Facebook, Twitter, Google+, Pinterest, eBay, and Amazon. By providing Intex sales reps with highly qualified insight into current and future repair needs, SHIFTMobility has helped increase Intex sales rep efficiency.

With the SHIFTMobility platform, Intex intends to process millions of transactions per year using the flexibility of the app to include more product lines with tiered pricing that are instantly visible to local repair centers within their network. To further enhance the customer experience, SHIFTMobility also allows Intex to engage local repair centers with chat and Mobile Help Desk features.

“SHIFTMobility app revolutionizes the way we connect our auto part distribution centers to market OEM and Aftermarket parts on mobile devices, and to serve our clients in this sector. By moving sales online as well as onto this mobile platform we are now able to reach more users and deliver more parts faster each day. With SHIFTMobility, we can now easily standardize our information system to replicate our supplier network, integrate with delivery logistics and expand to other Bay Area locations very fast!” said Fred Ho, President of Intex Auto Parts.

“Intex is a fast growing company with over five million parts offered for distribution and sale through our SHIFTMobility network. We are excited to partner with them and to accelerate Intex’s outreach to the Bay Area and West Coast,” said Arvind Jain, President of SHIFTMobility. Building on the strength with its network of businesses, Intex customers would get up-to-date demand information and parts intelligence to further improve their operations – using a smartphone or tablet. Distributors and repair centers can download SHIFTMobility app from Apple Appstore, sign-up and start engaging on our platform.


Intex is a premier provider of OEM and aftermarket auto parts in the Bay Area for all makes and models. Established in 1980, Intex serves thousands of local businesses and Do-It-Yourself (DIY) professionals throughout Silicon Valley from their four warehouses located in North San Jose, Central San Jose, Campbell and Mountain View. Intex is a member of California/Nevada/Arizona Automotive Wholesalers Association (CAWA), Automotive Aftermarket Industry Association (AAIA), and Auto International Association (AIA). For more information, visit


SHIFTMobility connects automotive distributors and auto repair centers with an intuitive and engaging mobile solution. It delivers unparalleled market efficiency for multi-tier distributors and local service provider networks. Powered not only by multi-constituent cloud based architecture that provides a universal mobile platform for suppliers worldwide, SHIFTMobility revolutionizes the way constituents collaborate and grow their business with just a phone or a tablet.